Experience & Workflow studio

Automate conversations with a workflow builder that defies limits

The heart of next-gen customer engagement and retention. With Pendula's workflow studio the only limits are the boundaries of your creative thinking.
If you're struggling with disconnected tools, clunky logic or hard-coded campaigns, our workflow automation software removes the roadblocks — so you can launch smarter, faster conversations that actually convert — without touching a line of code.
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Experience & Workflow studio

Automate conversations with a workflow builder that defies limits

With Pendula's workflow studio, the only limits are the boundaries of your creative thinking.
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THE TRIGGER

Start a meaningful conversation

Pendula’s workflow automation software lets you act on what matters immediately. Whether it’s a missed payment, a sign-up or a service update, you’ll trigger relevant journeys in real-time, powered by live data and zero-code logic built for scale.
Select a data source to identify the moments that actually matter to your customers:

Use simple drag and drop UI to build seamless journeys as creative as your imagination will allow

Connect to any internal or external data source at any point in the flow

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Effortless integrations

Connect to anywhere, and everywhere, in real-time — all while communicating with your customers

Connect CRM, billing, support and marketing platforms without the IT headache. Pendula’s workflow automation software pulls data from multiple sources instantly, so your messages reflect real-time context, not yesterday’s updates.
Get a 360 degree view of your customer and automate tailored conversations leveraging data from any source at any point in the journey:

Multi-source data integrations

Dynamic conversations

Real-time communications

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Real-time segmentation

Segment your audience based on their responses, in real time

With Pendula’s workflow automation software, you can instantly pivot messaging based on clicks, replies or missed milestones. No need to wait for batch updates — create agile micro-segments that shift with behaviour and keep your customer journeys targeted and constantly in motion.
Build micro-segments around recency, frequency and value with ease:

Hyper-personalised experiences

Real-time response

Scalable solutions

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MULTICHANNEL CUSTOMER ENGAGEMENT

Be where your customers are, and connect with them on the channels they use the most

Customers expect options such as email, SMS, WhatsApp and more. This is why Pendula’s workflow automation software makes multichannel engagement effortless by letting you mix, match and test channels in one flow.
Expand your reach and deliver a full omnichannel experience by leveraging a broader channel mix:

Create bespoke customer adventures, at scale

Seamless, integrated experiences

Add channels into your flow by simply dropping them onto the canvas

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ADVANCED HYPER-PERSONALISATION

Accurate relevance and meaningful context, every single time

Pendula pulls in real-time customer signals — behaviours, preferences, milestones — to craft context-rich moments that feel human. Every interaction is sharp, relevant and driven by live data, so you’re always one step ahead of what your customer wants next.
Effortlessly personalise communications with real-time data from any system and deliver truly 1:1 experiences based on demographics, or past behavioural data accelerating purchases:

Seamless personalisation

Instant, unified data integration

Contextual, personalised experiences like never before

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Intelligent customer journeys

Inject game-changing intelligence into your customer journeys at an individual level

Pendula’s workflow automation software translates plain-language instructions into decisive actions. Create logic that adapts to real-world behaviour and scales with your goals. Intelligence isn’t just built in — it’s working in real-time to drive sharper outcomes with every customer interaction.
Write natural language directives and let Pendula do the heavy lifting so you can get back to what you do best, being creative and getting results:

No coding required

Optimised results

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Seamless journey modifications

Edit, pause or stop journeys without interrupting the customer experience

With Pendula’s workflow automation software, you can tweak live flows in real-time without breaking the experience. Whether it’s a quick fix, a performance boost or a new logic branch, updates happen instantly — so your communication stays sharp, relevant and always on point:

Non-disruptive edits

On-the-fly iterations

Constant optimisation

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Discover Pendula’s workflow automation software

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At Pendula, we believe every customer interaction can drive deeper connections and lasting loyalty. With our workflow automation platform, the possibilities are limitless. Imagine automating personalised conversations that engage your customers exactly when and where they need it, all while simplifying complex processes for your team.

Our next-generation platform empowers you to easily design intelligent workflows, combining a user-friendly drag-and-drop interface with real-time data and advanced AI insights. Say goodbye to rigid systems and hello to dynamic, adaptable engagement strategies that truly resonate with your audience.

Pendula is more than a solution — it’s a partnership. We’re committed to helping you retain your customers through innovative, two-way, impactful and effortless communication.

Take the first step toward redefining customer engagement with our workflow automation tool. Let Pendula help you turn conversations into meaningful connections. Discover the power of intelligent workflows today — because your customers deserve nothing less.

FAQs

What is the Experience Workflow Studio?
How does Pendula’s workflow builder streamline customer interactions?
What types of workflows can I automate with this platform?
Does the workflow automation software integrate with other tools?
Can I customise workflows for different customer segments?
What is the user interface like for the workflow builder?
How does the workflow automation tool enhance customer engagement?
Is the Experience Workflow Studio suitable for large-scale operations?
How does Pendula's workflow automation software ensure data security and compliance?
Can Pendula's workflow automation software adapt to changes in customer behaviour over time?
What kind of support and resources are available for new users of Pendula's workflow automation software?
How does Pendula's workflow automation software integrate with existing CRM systems?

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