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AI Agents vs. Chatbots: What’s the difference?

5 minute read

Artificial intelligence has become a cornerstone of modern tech, enabling machines to perform tasks that range from simple automation to complex decision-making and make our working day just a little bit easier. And with 81% of customers expecting higher service from AI, it’s about finding the right AI tools for your current business needs.

Two terms that have often arisen in this domain are "AI agents" and "chatbots." While they share some similarities, they are distinct in their purpose, functionality, and scope. So let’s break down what each can do, some common use cases and help you understand which is best for your business. (hint: it may even be a combo of both!)

What’s a Chatbot?

A chatbot is a software application designed to simulate human conversation. Typically, it interacts with users through text or voice interfaces, answering questions, providing assistance, or completing specific tasks based on predefined rules or learned patterns. Consider the last time you asked Siri or Alexa about the weather or if kangaroos are exclusive to Australia—that’s a chatbot in action! (And yes, they are native only in Australia and Papua New Guinea. 🦘) Chatbots are often deployed in customer service, e-commerce, or other messaging platforms to handle repetitive inquiries efficiently.

Examples of chatbots

Chatbots have been around for quite some time now, and offer a multitude of use cases. Here are a few real-world examples of AI chatbots across various industries:

  • Telco: Customer pings, “When’s my bill due?” A chatbot dives into the system and fires back the date faster than you can say “thank you.” 
  • Utilities: Someone texts, “Is my power out?” The chatbot checks the grid and replies, “Yep, should back on at 3 PM.” 
  • Higher Education: A student asks, “What’s my timetable?” The chatbot pulls it up in a flash.
  • Healthcare: Need a GP slot? A chatbot books it in seconds, keeping patients happy and schedules humming.

What’s an AI Agent?

Let’s dive into AI agents. Often referred to as AI intelligent agents, these are the high-flyers of the group. Far more than mere conversationalists, they think, learn, and act independently. Built typically on large language models (LLMs) trained on vast datasets, they excel at delivering nuanced, context-aware interactions for both your teams and customers. What’s more, if you need them to produce tailored outputs or analyse key business insights, they can be rooted in your specific business data—spanning structured sources like spreadsheets and databases, as well as unstructured ones like PDFs, emails, and chat logs. Thanks to their ability to adapt and learn from interactions, AI agents are highly versatile, shining as tools that boost productivity and sharpen decision-making.

Examples of AI Agents

AI agents are used for more complex tasks that require decision-making, context understanding, and the ability to learn from interactions. They’re useful in scenarios where the problem space is large and where autonomous action is helpful. So let’s see where a business might opt for an AI agent across those same industries:

  • Telco: An AI agent monitors network performance, predicts potential outages, and adjusts traffic flow to maintain service quality. 
  • Utilities: By analysing weather patterns and consumption data, an AI agent optimises energy distribution across the grid, improving efficiency.
  • Education: An AI agent evaluates a student’s academic record and career goals to recommend a tailored study path, enhancing educational outcomes.
  • Healthcare: An AI agent assesses patient data to predict health risks, such as diabetes, and informs clinical decisions, improving care quality.

The big differences: Chatbots vs. AI Agents

So let’s see how these two stack up—because who doesn’t love a good comparison?

click to enlarge

So will AI Agents overtake chatbots?

As AI technology advances, AI agents are set for significant growth in the years ahead. Their interactions will grow smoother across text, voice, and visual platforms, with enhanced contextual understanding allowing them to offer ever more relevant insights over time.

Traditional chatbots, though, won’t evolve as strikingly as AI agents, but they’ll still see useful improvements. Expect better customer experiences, tighter integration with business systems, and easier ways to customise conversation flows and responses.

As AI solutions continue to evolve, grasping how both chatbots and AI agents can uniquely benefit your business—today and tomorrow—will be crucial to maximising their impact. Whether you opt for a chatbot, an AI agent, or a blended approach combining the two, these tools are destined to take on increasingly vital roles in business operations, transforming how we engage with technology and one another.

Which suits your business best? 

If you’re after a cost-effective solution for routine tasks, chatbots are your ideal mate. But if you’re aiming higher—perhaps tackling complex issues or dazzling customers with top-tier service—AI agents are the answer. It’s not about choosing a champion; it’s about selecting what fits your current business needs. Pendula’s here to ensure you get it spot-on either way, so reach out for conversation to see what’s best for you.

How Pendula can help get you started

Our next-gen customer engagement platform—from the drag-and-drop design of the Experience and Workflow Studio to the multichannel marketing power of the Engagement Hub—empowers your business to harness both chatbots and AI agents with ease. Need a chatbot for quick results? Done. Want AI intelligent agents to impress your customers with tailored brilliance? We’ve got you covered. Pendula is able to fuse your preferred channels like SMS or email, with CRM integrations and AI intelligence to keep your customers engaged and coming back.

Chatbots and AI agents aren’t competitors—they’re partners with distinct strengths. Blending both into your strategy could be the magic ingredient for happier customers and slicker operations. Ready to up your engagement game? Pendula’s got your back—because in 2025, it’s all about connecting smarter, not harder.

Matty Sirois

Marketing Director
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